Privacy Policy

Privacy Statement

This is the Privacy Statement of Genco Clinics B.V. / Alpha Hair Clinic. To provide you with good care, Genco Clinics B.V. / Alpha Hair Clinic processes your personal data. Genco Clinics B.V. / Alpha Hair Clinic considers careful handling of your personal data of great importance. Your personal data is therefore carefully processed and secured by us. You can count on your data being safe with Genco Clinics B.V. / Alpha Hair Clinic and that we comply with applicable legal regulations.

Why does Genco Clinics B.V. / Alpha Hair Clinic have a Privacy Statement?

In this Privacy Statement, we have listed for you how we handle your personal data.

• Which personal data we process from you
• For which purposes
• Who may view your data
• How we store your data
• To whom we transfer your data
• What influence you can have on this yourself

Your interest comes first!

What is personal data?

Personal data is all data that can be traced back to a natural person, which is you. Personal data includes: your name, address, date of birth, telephone number, email address, and biometric data. We obtain this type of data from you when you, for example, fill out a form, send a letter or email, or call us. Even when you visit the Genco Clinics B.V. / Alpha Hair Clinic website, you sometimes provide us with personal data. For example, in the form of an IP address or a cookie.

When your personal data is shared with Genco Clinics B.V. / Alpha Hair Clinic by yourself or by a third party, we process it. The meaning of the term processing is broad and includes: collecting, storing, consulting, deleting, using, and providing data to third parties.

What does this Privacy Statement apply to?

This Privacy Statement applies to all personal data that Genco Clinics B.V. / Alpha Hair Clinic processes from you (in a wholly or partially automated manner) in the context of its services.

Whose personal data does Genco Clinics B.V. / Alpha Hair Clinic process?

We may process personal data from all persons with whom we have contact, or who visit the Genco Clinics B.V. / Alpha Hair Clinic website. These include clients/patients of Genco Clinics B.V. / Alpha Hair Clinic. We also process personal data from contact persons of business customers, suppliers, or business partners of Genco Clinics B.V. / Alpha Hair Clinic.

Important: if you as an organization or company provide personal data of your employees to us, you are required by applicable law to inform your employees about this. You can give this Privacy Statement to your employees. This way they know exactly how Genco Clinics B.V. / Alpha Hair Clinic handles their personal data.

Who is responsible for processing your personal data?

The party responsible for processing your personal data is Genco Clinics B.V. / Alpha Hair Clinic, located at Nieuwendammerdijk 532-B4 in Amsterdam. The responsible party is the one who formally-legally decides whether and, if so, which personal data is processed, for what purpose, and in what manner.

For what purposes does Genco Clinics B.V. / Alpha Hair Clinic use your personal data?

Genco Clinics B.V. / Alpha Hair Clinic may only process personal data from you if we have a legal basis for this. The legal bases for processing your personal data are:

• Your consent
• The processing of your data is necessary for the execution of an agreement
• The processing of your data is necessary to comply with a legal obligation
• The processing of your data is necessary to combat serious danger to your health
• The processing of your data is necessary in view of the interest of Genco Clinics B.V. / Alpha Hair Clinic, where your interest does not prevail

Genco Clinics B.V. / Alpha Hair Clinic processes your personal data for efficient and effective business operations, particularly in the context of performing the following activities:

• Quality healthcare: Registration of personal details, contact information, medical information, citizen service number, and identification data. This medical history is crucial for the best treatment.
• Invoicing: For correct invoicing to your health insurer, we use your citizen service number and policy number.
• Quality improvement: With your consent, we use your data to measure treatment results (PROMs) and patient experiences (PREMs).
• Scientific research: In principle, your written consent is always requested for this.
• Incidents and emergencies: For monitoring care quality, incidents are analyzed. In case of serious emergencies, we are obliged to report this to the Health and Youth Care Inspectorate (IGJ).

Security and Confidentiality

We handle your personal data carefully, safely, and confidentially. We take appropriate technical and organizational measures to prevent misuse, loss, or unauthorized access. Our systems are secured in accordance with NEN7510/ISO 27001 and are only accessible to a select group of employees. All our employees and hired third parties have a strict duty of confidentiality.

Retention Period

We do not retain your data longer than necessary for the purposes for which they are processed and than is legally permitted. The legal retention period for medical records is in principle 20 years.

Disclosure to third parties

We expressly do not disclose your personal data to third parties, unless this is necessary for the execution of the agreement (e.g., the health insurer), this is legally required (e.g., to the NZa or police), or when you have given us permission for this.

Website visits and Cookies

When you visit our website, we register general visit data and possibly your IP address for statistical analyses and fraud prevention. We use cookies to ensure the website functions properly and to measure the effectiveness of our services. With your consent, we place tracking cookies (including from Google Analytics) to build a profile of your online behavior and tailor advertisements accordingly.

Your Rights

You have the following rights regarding your personal data:

• Right of access: The right to see which data we process from you.
• Right to rectification: The right to have incorrect data corrected.
• Right to erasure: The right to have data deleted, unless a legal obligation prevents this.
• Right to restriction: The right to (temporarily) stop the processing of your data.
• Right to object: The right to object to certain processing.
• Right to data portability: The right to receive your data in a machine-readable format.

You can submit a request to exercise your rights via the contact details below. We ask you to identify yourself.

Questions or Complaints

Do you have questions or comments about our privacy policy? Please feel free to contact us:

Genco Clinics B.V.
Nieuwendammerdijk 532-B4
1103TT Amsterdam

If you believe that we are not acting correctly, you have the right to file a complaint with the supervisory authority, the Dutch Data Protection Authority.

Disclaimer: Genco Clinics B.V. / Alpha Hair Clinic reserves the right to change this privacy policy. We advise you to regularly consult this page for the most current version. The last change was on May 24, 2018.